
Henry Ford Academy achieves some of their "best engagement" with PageTiger

Industry
Automotive
Challenge
When launching the All-Electric Explorer, the key challenge was to ensure information was easily accessible, interactive, and memorable for a diverse, geographically dispersed team.
Solution
NEW, ALL-ELECTRIC FORD EXPLORER PRODUCT GUIDE - made with PageTiger
"The PageTiger Toolkit has been so well received by our European retailers that they've told us the format, blending product and sales process content, should be second nature for all future launches."
James Powell
Head of Dealer Enablement at Ford of Europe
"Page Tiger is a really flexible tool that allows for a lot of customisation and creativity providing endless possibilities to produce different guides. The blank template allows you to create your Stakeholder’s vision, with choices on toolbars, page sizes and backgrounds to create a different user experience every time."
Katie Bona
Senior Instructional Designer at Henry Ford Academy and PageTiger Badge of Excellence Certified
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Instilling learner confidence
The automotive educator for Ford’s UK and Ireland dealer network sought to instil complete confidence in their learners ahead of one of the brand’s biggest electric vehicle launches – the New, All-Electric Explorer.
In addition to an event at their purpose-built facilities, they used PageTiger to create an engaging and interactive Product Guide
The Challenge
Launching a new vehicle, especially one as significant as the All-Electric Explorer, requires more than just a traditional and static training guide.
The key challenge was to make this information accessible, interactive, and memorable to "instil confidence" in a diverse, geographically dispersed team.
The Solution
PageTiger was chosen to create a dynamic and powerful Product Guide that not only delivered on Ford's learning outcomes but also offered a bespoke interactive learning experience purpose-built to fully engage the academy's learners.
The Guide featured:
Hotspots
To highlight content, creating a more immersive learner experience and providing seamless navigation for documents.
Interactive Timelines
Creating clear, chronological learning paths while educating and updating teams on ongoing innovations.
The Results
Henry Ford Academy’s outstanding and innovative use of PageTiger achieved "some of our best engagement to date", a significant improvement in Confidence Scores and a model for future digital training initiatives.
Building on the success of the initial Product Guide, Henry Ford Academy continued to innovate with subsequent editions and supporting toolkits.
Recognised with the PageTiger Badge of Excellence for Transformative Learning Content