AI
Utilising AI video to support L&D and HR outreach
Uncover the potential generative AI video can offer your L&D and HR outreach with PageTiger.
What you need to know about AI video generation
Understanding AI video creation
An incredibly powerful tool, AI (artificial intelligence) allows businesses to maximise the volume and quality of content while streamlining the creation process.
AI video creation refers to the use of artificial intelligence and machine learning algorithms to produce brand-new or edit existing video content.
AI and automation have made video content creation more efficient and accessible for people of all abilities and limited resources.
Why create video content?
With or without AI assistance, video content creation has excelled in popularity over recent years with the rise in digital content consumption and accessibility of resources available for anyone to create quality video content.
Messaging delivered through video content is 95% more likely to be remembered and 1200% more shareable as opposed to text[1].
Benefits of AI Video Creation
AI technology can automate various aspects of video production, such as talking avatars, video editing, captioning, and visual effects. AI video creation provides a wealth of benefits and opportunities for businesses who wish to increase their customer, employee, or supplier engagement.
- Improved accessibility
AI video creation tools massively increase the accessibility of video production to businesses with limited resources or technical expertise without compromising on quality.
- Time and cost savings
With AI, businesses have all the tools required internally to produce highly engaging and quality video content without the lengthy turnaround or high costs of relying on a third-party agency. By using AI-generated talking avatars, businesses can simply input their script and with a click of a button their audio and animation are perfectly synched. This automation drastically cuts the costs of hiring actors and presenters or sets and greenscreens.
- Increased productivity
By automating video creation with generative AI and streamlining the process, businesses can create more videos in less time. Through AI, users can enjoy greater versatility in their video projects and expand on the formats they use as well as the documents they incorporate video in.
- Enhanced analytics
AI algorithms can analyse data and user behaviour to help businesses create more targeted video content to enhance their audience engagement and interactions with their brand. Analytics like click-through-rates, replays and completion rates provide invaluable insight into how best to convert audiences.
- Maximum exposure
With your audience 95% more likely to remember your brand and messaging through video rather than text, AI video creation can maximise your brand exposure through its efficiency, interactivity and quality.
How secure is AI video creation?
While AI provides endless opportunities for businesses to create video content, companies utilising such tools must follow the necessary safeguarding and security measures.
A huge use-case of AI video is creating hyper-realistic video and audio, more commonly described as talking head videos. Businesses wanting to create such content should have the appropriate precautions in place to prevent impersonation or brand misrepresentation. In addition to the generative AI functionality itself, any platform hosting AI produced videos must be secure and access controlled.
PageTiger AI video creation
PageTiger empowers users to seamlessly and securely create studio-level talking head videos through generative AI.
With the option to select from a bank of avatars or create your own bespoke avatar, generating a talking head video to import into your documents is effortless. Simply choose your avatar and background, input your text, and within minutes, your video is ready.
Find out more about PageTiger’s generative AI functionality by booking a demo with one of our specialists, and explore our end-to-end enterprise level security features.